Currently up to 15% of digital media investments are going into influencersThe survey said that 94% of the brands preferred Instagram for their campaigns, followed by Facebook and YouTube
3 min read7 Feb 2019From wine tasting to fitness, influencers are taking the social media platform by storm doing what they love and making money in the age of influencer marketing.
4 min read25 Sep 2018According to a survey, top marketers are of the opinion that consumers are more likely to make a purchase decision based on influencers because of authenticity and affinity
4 min read17 Jan 2018The Union Budget contains details about the estimated receipts and the expenditure of the government for a particular fiscal year. The Budget is allotted for the upcoming fiscal year, which runs from 1st April to 31st March of the next year. Here is a quick guide on how the Union Budget is prepared