E-PaperInterpublic News
‘Millennials want to be known for finding new stuff and Instagramming it’
Private labels by e-commerce giants have grown in India, posing a big challenge to the traditional brands, says Terry Peigh, MD of Interpublic Group
2 min read9 Oct 2019Increasingly, there is more overlap between PR and advertising, says Andy Polansky
Weber Shandwick CEO Andy Polansky on the changing face of public relations
5 min read13 Feb 2018YouTube, WhatsApp, Facebook most trusted for brand information in India, says Terry Peigh
Terry Peigh of Interpublic Group talks about how the Indian consumer has evolved over the years and the role of social media platforms in providing brand information
3 min read24 Nov 2017MullenLowe Lintas’ India chairman and CEO Joseph George resigns
Joseph George will continue to serve the advertising network at MullenLowe Lintas till September 2017
2 min read18 Jul 2017Lodestar UM retains Rs400 crore Coca-Cola contract
Lodestar beat four other agencies, namely Dentsu Aegis Network, Madison Media, Starcom and a GroupM media agency to hold on to what is estimated to be a Rs400 crore media account
2 min read7 Jun 2016Cost structure in India is no longer an advantage, says Harris Diamond
The global chairman and chief executive of McCann Worldgroup says that while growth in India and the US is on track, the world is still fraught with tension
5 min read15 Sep 2014Europe has shrunk, Asia Pacific is our second largest market: Interpublic CEO
Michael Roth speaks about IPG's revenue growth in Asia Pacific and the impact of the proposed Publicis-Omnicom merger
4 min read21 Mar 2014IPG CEO on digital media and the Omnicom-Publicis merger
CEO Michael Roth talks about InterPublic Group's emerging media labs, the threat from tech firms and the impact of the Omnicom-Publicis merger
20 Mar 2014Public relations companies are more heavily relied upon now: Andy Polansky
Andy Polansky, CEO of Weber Shandwick, on the changing landscape of marketing and communication
2 min read27 Feb 2013There is, literally, a pot of gold at the end of the rainbow: Sinha
CEO of IPG Mediabrands’ India business speaks on the evolution of media planning and buying
3 min read7 Nov 2012Popular Topics
Budget
The Union Budget contains details about the estimated receipts and the expenditure of the government for a particular fiscal year. The Budget is allotted for the upcoming fiscal year, which runs from 1st April to 31st March of the next year. Here is a quick guide on how the Union Budget is prepared