Almost 450 million people tuned in to watch the competition, according to the Broadcast Audience Research Council India's count, up around 9% from last year
4 min read11 Jun 2018MintAsia tracks the evolution of the Indian Premier League and how it has changed cricketing and cricket-watching in a little over a decade
11 min read1 Jun 2018Star India invested Rs1,233 crore to win the IPL media rights, and that has bore fruit as 8.26 million concurrent viewers logging onto Hotstar to watch the CSK vs SRH
2 min read24 May 2018The eleventh edition of the Indian Premier League (IPL) witnessed 211.5 million impressions across urban and rural markets in its second week, up 5.9% from last year
1 min read26 Apr 2018IPL 11 witnesses outdoor television viewership of 19.4 million impressions for the first eight matches across Delhi, Mumbai and Bengaluru, says Barc India
1 min read27 Apr 2018Star India claimed that 82.4 million viewers logged on to Hotstar to watch IPL matches in the first week, registering 76% growth over last year
1 min read23 Apr 2018Why the IPL continues to charm advertisers is also because of the increase in both its male and female viewership
4 min read6 Jul 2017The Sony channel saw 361 million viewers for the entire Indian Premier League 2016 tournament
1 min read5 May 2017Sony Max recorded 1,429.5 million impressions between 8 April and 14 April in the IPL 2017 T20 cricket tournament, surpassing Sun TV
2 min read21 Apr 2017The first three matches of IPL 2017 reached 185.7 million viewers, almost 15% higher than last year
4 min read14 Apr 2017The Union Budget contains details about the estimated receipts and the expenditure of the government for a particular fiscal year. The Budget is allotted for the upcoming fiscal year, which runs from 1st April to 31st March of the next year. Here is a quick guide on how the Union Budget is prepared