Ipl Viewership News

Sports

IPL: India’s T20 cricket league bats for global sports crown

Almost 450 million people tuned in to watch the competition, according to the Broadcast Audience Research Council India's count, up around 9% from last year

4 min read11 Jun 2018
Sports

A decade of Indian Premier League

MintAsia tracks the evolution of the Indian Premier League and how it has changed cricketing and cricket-watching in a little over a decade

11 min read1 Jun 2018
Companies

Hotstar sets new benchmark with IPL online streaming record

Star India invested Rs1,233 crore to win the IPL media rights, and that has bore fruit as 8.26 million concurrent viewers logging onto Hotstar to watch the CSK vs SRH

2 min read24 May 2018
Industry

IPL 11 second week viewership grows at 5.9% to reach 211.5 million: Barc India

The eleventh edition of the Indian Premier League (IPL) witnessed 211.5 million impressions across urban and rural markets in its second week, up 5.9% from last year

1 min read26 Apr 2018
Industry

IPL 11 witnesses 19.4 million outdoor TV viewership: Barc India

IPL 11 witnesses outdoor television viewership of 19.4 million impressions for the first eight matches across Delhi, Mumbai and Bengaluru, says Barc India

1 min read27 Apr 2018
Industry

IPL 11 scores big in 1st week as viewership soars to 213.9 million

Star India claimed that 82.4 million viewers logged on to Hotstar to watch IPL matches in the first week, registering 76% growth over last year

1 min read23 Apr 2018
Opinion

Why IPL continues to charm audiences, advertisers

Why the IPL continues to charm advertisers is also because of the increase in both its male and female viewership

4 min read6 Jul 2017
Industry

IPL 2017: Sony Pictures garners 363.9 million viewers so far

The Sony channel saw 361 million viewers for the entire Indian Premier League 2016 tournament

1 min read5 May 2017
Industry

IPL 2017 pushes Sony Max to top slot in viewership

Sony Max recorded 1,429.5 million impressions between 8 April and 14 April in the IPL 2017 T20 cricket tournament, surpassing Sun TV

2 min read21 Apr 2017
Sports

IPL 2017 sees 40% jump in viewership over last year

The first three matches of IPL 2017 reached 185.7 million viewers, almost 15% higher than last year

4 min read14 Apr 2017
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