E-PaperLoyalty News
The All-Out Fight for Your Airport-Lounge Loyalty
United Airlines and Capital One up the ante in Denver as lounge options proliferate for fliers.
5 min read28 Feb 2024Brewing Fortunes: How Starbucks Became India's Coffee Bank | Mint Explains
In a country known for its vibrant streets and aromatic spices, Starbucks has become more than just a coffee shop—it's a financial powerhouse. With revenue of INR 2,240 crores ($300 million) in 2022, a significant portion came from selling gift cards and stored-value goodies. Customers essentially deposit money with Starbucks, which is then owed back in the form of coffee, snacks, or merchandise. With a staggering INR 1,200 crore ($160 million) in deposits, Starbucks utilizes the funds to expand its presence, engage customers with tempting treats and merchandise, and embrace digital innovation. It's a caffeinated financial success story!
4 Aug 2023OYO's Loyalty Programme OYO Wizard crosses the 7.5 Mn+ subscribers milestone
This indicates a 50 percent growth in OYO Wizard subscribers in 2020, over 60% of hotels on OYO platform are part of this network and 60% of all transactions are done on Wizard member hotels.The OYO Welfare fund was set up for the benefit and welfare of the various employees affected by the pandmeic
2 min read24 Jun 2020Product quality, value for money key to win customer loyalty for brands in India: KPMG
KPMG’s India-specific findings throw interesting insights on what creates stickiness among shoppers hereClose to 75% consumers globally said their loyalty was driven by product quality compared to 81% in India
1 min read16 Dec 2019Back on trend? H&M makes AI, loyalty drive to ride fashion cycle
The world’s second-largest fashion group is investing heavily in areas like artificial intelligence and customer loyaltyIn the age of social media, fashion companies have less power to drive trends
4 min read17 Apr 2019Why brands should rethink their loyalty strategies
With the rise of digital technology, businesses have to go the extra mile to engage with customers, said leaders at the 10 th edition of HT Brand Studio Live
2 min read2 Apr 2019One size doesn’t fit all: Brand leaders on finding the right audience and connecting with them
In the second episode of Brand Studio Live, a monthly telecast live from the HT newsroom, seven marketing leaders shared their experiences and views on the evolution of branded content
2 min read23 Oct 2018After Flipkart and Amazon, Myntra to start loyalty programme
Myntra Insider will reward customers with points not only for spending on the platform, but also for visiting and browsing through the online platform more frequently
2 min read25 Sep 2018Jet Privilege can actually get higher valuation than Jet Airways
Monetizing the Jet Privilege stake could prove to be a good move for Jet Airways considering frequent-flyer programmes command far better valuation multiples than the airline itself
2 min read21 Sep 2018Amazon, Uber outperform rivals Flipkart, Ola in customer satisfaction, loyalty
New brands like CureFit's CultFit and EatFit have much higher net promoter scores than Amazon and Uber, shows a RedSeer Consulting white paper
1 min read12 Sep 2018Popular Topics
Budget
The Union Budget contains details about the estimated receipts and the expenditure of the government for a particular fiscal year. The Budget is allotted for the upcoming fiscal year, which runs from 1st April to 31st March of the next year. Here is a quick guide on how the Union Budget is prepared