Media Strategy News

Companies

IPG Mediabrands’ Initiative wins Anchor Electricals’ ₹100 crore media mandate

The agency will be responsible for the media strategy, planning, buying and implementation for all brands under Anchor Electricals for both mass media and out-of-home

1 min read16 Aug 2018
Politics

Social media takes centre stage in Karnataka elections

Congress, BJP, Janata Dal (Secular) have put in considerable resources to bolster their social media reach ahead of Karnataka elections

3 min read19 Apr 2018
Politics

BJP accuses Congress of hiring Cambridge Analytica for 2019 elections

The Congress denied the charge and instead, accused the BJP of using the services of Cambridge Analytica, which is at the centre of the Facebook data breach scandal

3 min read21 Mar 2018

Popular Topics

Budget

The Union Budget contains details about the estimated receipts and the expenditure of the government for a particular fiscal year. The Budget is allotted for the upcoming fiscal year, which runs from 1st April to 31st March of the next year. Here is a quick guide on how the Union Budget is prepared

25 Articles

ICICI Bank

Shares of ICICI Bank had a drop of -0.45% to Rs. 852.05 at closing today.

2 Articles