The South Indian film industry is adapting to the rise of OTT platforms, with stars like Keerthy Suresh and Dulquer Salman venturing into streaming content. This shift is fuelled by changing audience behaviours and the promise of financial stability and broader exposure.
3 min read14 Mar 2025Film exhibitors are optimistic about summer box office performance after a dull January to March quarter, with hopes for a 5-10% increase.
2 min read3 Mar 2025Southern stars understand that they need to be consistent with their image, and can’t afford to make niche or segmented films that target only particular audiences, according to industry experts. Most stick to their action avatars, peppered with social or nationalist messaging.
3 min read26 Feb 2025While increasing costs keep some moviegoers away, lack of compelling content is also taking a toll on theatre attendance. The crisis isn’t just in Bollywood—regional cinemas are also feeling the squeeze.
2 min read12 Feb 2025The delayed Hindi release of Malayalam action thriller Marco saw it mint over ₹11 crore last month, without promotions or popular faces, similar to how titles like HanuMan, Maharaja, Kantara and Karthikeya 2 had found success earlier.
2 min read9 Feb 2025The success of pan-India films has transformed southern stars into national icons, boosting their brand endorsement fees and social media following. Experts highlight their ability to connect with diverse audiences, making them lucrative choices for brands looking to expand their reach across India.
4 min read28 Jan 2025Theatre owners anticipate a slow start to the year with a lack of major Bollywood releases. Initial films include Kangana Ranaut’s Emergency and Shahid Kapoor-starrer Deva, but many fear a decline in box office revenue following the success of Pushpa 2.
3 min read7 Jan 2025Strong box-office releases, along with the festival season demand up to Diwali, drove a high single-digit growth in sales for retailers in the three months ending December, according to mall owners.
4 min read26 Dec 2024With hits like Manjummel Boys, Aadujeevitham-The Goat Life, Premalu, Aavesham, Vashangalkku Shesham and Brahmyugam, Malayalam cinema witnessed an extraordinary year, with gross collections of ₹743 crore between January and June alone.
2 min read24 Dec 2024Theatre chains like Mukta A2 Cinemas are reducing F&B prices to attract more viewers and counter criticism of high concession costs. Experts believe this approach may encourage smaller cinemas to adopt similar strategies to boost footfalls among budget-conscious audiences.
2 min read12 Dec 2024The Union Budget contains details about the estimated receipts and the expenditure of the government for a particular fiscal year. The Budget is allotted for the upcoming fiscal year, which runs from 1st April to 31st March of the next year. Here is a quick guide on how the Union Budget is prepared