Hindi is the most preferred language for consumption at 54%, English is preferred by 16% of the viewing populationOnline video user population will reach 500 million by the end of the year
1 min read2 Jun 2020Over 70% of all smartphones-related searches come from small townsRetail digital payments continue to grow with 23% growth in credit and debit card transactions at point of sale.
3 min read9 May 2019In the fifth episode of Brand Studio Livea series that deals with marketing innovations and moreeight brand leaders will discuss how smartphones are redefining the way in which brands connect with consumers
2 min read3 Dec 2018The expansion of the country's online video base is likely to be driven by rising affluence, increase in data penetration in rural markets and adoption across demography like women and older generations
2 min read21 Nov 2018Digital content businesses in India are considering video content in native languages as the real disruptor
1 min read30 Jul 2018Titled Online Video Forecasts 2018, the report said globally consumers will spend an average of 67 minutes a day watching online videos this year, up from 56 minutes in 2017
2 min read17 Jul 2018Through a rights issue, Star India infused the money in Novi Digital Entertainment Pvt Ltd, which runs streaming video platform Hotstar and Starsports.com
1 min read6 Sep 2017Across Asia Pacific region, online video industry is expected to grow rapidly to $46 billion by 2022 from $17.6 billion in 2017 on the back of steady content monetization models, the report said
1 min read13 Jul 2017Amazon Prime Video to launch its first India original series, a sports drama titled Inside Edge, in Mumbai next week
2 min read9 Jun 2017Talking on phone with a hands-free is as unsafe as holding the phone in the hand while driving and online videos will be the biggest contributor to online traffic by 2020
2 min read8 Jun 2016The Union Budget contains details about the estimated receipts and the expenditure of the government for a particular fiscal year. The Budget is allotted for the upcoming fiscal year, which runs from 1st April to 31st March of the next year. Here is a quick guide on how the Union Budget is prepared