Marketing or advertising should not create a hype that is impossible to live up to
4 min read22 Jun 2018BJP will focus on highlighting the shocking record of its rivals in combating terrorism
3 min read18 Mar 2009Our understanding of political campaigns probably gave us an edge over others
3 min read18 Mar 2009The Union Budget contains details about the estimated receipts and the expenditure of the government for a particular fiscal year. The Budget is allotted for the upcoming fiscal year, which runs from 1st April to 31st March of the next year. Here is a quick guide on how the Union Budget is prepared