Puma

Messi is popular with the neighbours and famous on social media, with millions of followers on YouTube and Instagram

The world's most expensive player confirmed the sponsorship transfer in an open letter posted on social mediaForbes magazine, which ranks him the world's seventh highest-paid celebrity, estimates his earnings for this year at $95.5 million

Adidas and Puma will sanitize unsold items after product trialsDecathlon has started providing on-call assistance to help shoppers pick suitable products, apart from offering virtual assistance to install and service big sports equipment

Puma sells footwear, apparel and accessoriesIts products are sold in more than 120 countries

Ganguly will continue to work out of the Puma’s India head office in Bengaluru and will continue to oversee the sportswear retailer's India businessPuma’s Southeast Asia operations will now become part of its larger EEMEA business region

Puma has partnered with recycling firm First Mile to co-create the collectionFirst Mile is a people-focused network that strengthens micro-economies

Puma has partnered with Digitas to conceptualize and bring the Propah Lady campaign to lifeThe brand’s business partners such as Myntra, Dunzo and Nykaa will also join hands to amplify the conversation

Dutee Chand is the third Indian woman ever to qualify for the women’s 100m at the Summer OlympicsShe is also the first Indian athlete to win gold in the 100m event, clocking at 11.32 seconds, at the World University Games in Naples

Mary Kom is now Puma India's new ambassador for their women’s training categoryKom will lead brand’s advertising campaign #DoYou that aims to motivate women to be strong and accomplish their goals

A new fine jewellery launch, a weekend pop up space in Bengaluru and celebrity nutritionist Rujuta Diwekar’s new book has our attention this weekend