The campaign will be live on television and digital platforms, for a period of eight weeks till July The campaign also features Alia and Ranbir in candid interviews, and talking about their top fashion habits for all their fans to follow
2 min read29 May 2019Rajkumar Hirani's Sanju, which stars Ranbir Kapoor as Sanjay Dutt, not only broke several box office records but also rewrote many rules of film promotion and gave the film industry its many firsts in marketing. Here are its top 5 marketing strategies
2 min read24 Jul 2018Over the years, Bollywood has not just provided launch pads to individual star kids but often adopted the even more viable option of launching two together as a couple
2 min read16 Jul 2018'Sanju', starring Ranbir Kapoor as Sanjay Dutt, has garnered 300 crore in box-office collections in just 16 days
1 min read15 Jul 2018Sanju, Ranbir Kapoor's biggest hit so far, is on its way to cross the ₹300 crore mark at the box office and become the highest grossing Hindi film of 2018
1 min read12 Jul 2018Trade analysts say the Ranbir Kapoor starring Sanju is continuing its winning streak even on weekdays in a non-holiday season and will join the ₹200 crore club in the first week itself
1 min read4 Jul 2018Other noteworthy movies that released this Friday were Hollywood action film 'Escape Plan 2: Hades', Tamil drama 'Auravadham', Telugu drama Sanjeevani, and Malayalam comedies Pettilambattra, Theevandi
2 min read29 Jun 2018Rajkumar Hirani's 'Sanju' hedges its bets even as it steers clear of hagiography
4 min read29 Jun 2018Raju Hirani's everyman credo has been one of the most bankable things the Hindi film industry found in the 2000s, and it rests not on stars or opulence, but writing
2 min read29 Jun 2018Right from live streaming the Sanju's trailer launch across five cities to getting lead actor Ranbir Kapoor to take over Fox's Twitter handle, the makers have made their strategy clear
4 min read29 Jun 2018The Union Budget contains details about the estimated receipts and the expenditure of the government for a particular fiscal year. The Budget is allotted for the upcoming fiscal year, which runs from 1st April to 31st March of the next year. Here is a quick guide on how the Union Budget is prepared