Indian television is bigger than Indian cinema and growing at breakneck speed. But behind the facade is an industry in the throes of change.
10 min read9 Dec 2017In view of the difficult-to-break habits of audiences, will the Indian TV viewer accept seasons in her soaps?
4 min read21 Jul 2016Viewers latch on to TV soap operas, watch the twists and turns, identify with the various characters, live their lives through them, and eventually find succour
5 min read16 Apr 2015Sameer Nair speaks about changing audiences, emergence of niche entertainment and the lessons he learnt at Imagine
5 min read25 Jul 2014From the villain who bites opponents, to the star left with a fractured spine and a broken-hearted host nation, the Brazil World Cup was the best for soap opera
3 min read14 Jul 2014Mandla Mandela accuses brother of adultery; family rift, revelations stun South Africa; Nelson Mandela critically ill, on life support
3 min read4 Jul 2013The problem, says the Colors CEO, is that India hasn’t yet evolved a culture of nurturing new talent
3 min read1 Jun 2013There are many single, working women in India, but mainstream TV is not celebrating their independence yet
10 min read26 Dec 2012We are India in 2012utterly removed from that evil man and free to name our children or soap opera characters Hitler
2 min read6 Sep 2012The Union Budget contains details about the estimated receipts and the expenditure of the government for a particular fiscal year. The Budget is allotted for the upcoming fiscal year, which runs from 1st April to 31st March of the next year. Here is a quick guide on how the Union Budget is prepared