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Sony Entertainment has seen a 60% decline in viewership over the past nine quarters. Photo: Mint<br /><br />
<br />Soap diary: Khushi (Sanaya Irani) and Arnav (Barun Sobti) of Iss Pyaar Ko Kya Naam Doon. Abhijit Bhatlekar/Mint<br />

The pecking order

6 min read . 10 Feb 2012
<br />Bloodsuckers: (clockwise from top left) Neola the vampire, a poster of Eclipse, and a DVD of Veerana.<br />

Vampire redux

3 min read . 06 Aug 2010
&#8220;He&#8217;s back&#8221;

&#8220;He&#8217;s back&#8221;

1 min read . 10 Jul 2010
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