Sonyliv News

Companies

Sony, Viacom18 merger to help SonyLIV, VOOT increase revenue by 30%

VOOT brings a lot of reality, fiction, kids and movies while SonyLIV adds a much needed sports catalogue to the mixA combined slate will assure a steady pipeline of fresh local programming, say analysts

2 min read11 Aug 2020
Industry

SonyLIV appoints Hotstar’s Saugata Mukerjee to head original Hindi content

In a career spanning over 15 years, Mukherjee has held key leadership positions across broadcast and digital media

1 min read4 Feb 2020
Industry

SonyLIV launches Tamil, Telugu language content

The south Indian language content will be free but soon, the service will move to a paid modelThe platform will update a hefty chunk of its content catalogue across originals, web series, films and international shows in both languages

2 min read28 May 2019
Industry

Hotstar, SonyLIV, Netflix and 6 other video streaming players adopt self-regulation code

The self-regulatory Code under the aegis of IAMAI attempts to protect consumer interest while offering viewers a variety of content choices and exercising creative freedom

1 min read17 Jan 2019
Industry

SonyLIV partners with American studio Lionsgate

The partnership will see an embedded Lionsgate Play destination bundled within the SonyLIV app with the new assortment of shows available for viewing under SonyLIV Premium for 99 for a month, 299 for six months and 499 for a year

2 min read1 Nov 2018
Companies

Sony retains media rights for Champions League in India

The media rights for UEFA Champions League in India include live-streaming of the football matches on SonyLIV

1 min read30 Aug 2018
Industry

Sony ties up with Facebook to telecast Spanish football league La Liga in India

With this deal, over 100 selected matches will be aired on Sony's sports channels; all matches will be streamed on Facebook platform for free

2 min read23 Aug 2018
Industry

83.9 million viewers watched first 48 FIFA matches live on Sony channels

Over 30 million viewers live-streamed the 48 matches on video streaming platform SonyLIV's app and website

1 min read5 Jul 2018
Industry

Patanjali banks on Fifa World Cup coverage to target urban youth

The shift in the advertising strategy of Patanjali, which is banking on video streaming platform SonyLIVthe official broadcast partner of Fifa World Cupcomes soon after the firm failed to grow sales during Fy18

2 min read4 Jul 2018
Industry

TV reality shows turn to mobile screens to boost audience engagement

TV channels are increasingly adding play-along features on their mobile apps to boost audience engagement for the reality shows

3 min read21 Jun 2018
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