Starbucks

Chaayos founders Raghav Verma (left) and Nitin Saluja. With a repeat customer rate of 42% month on month, a big factor in its growth, Chaayos is giving coffee chains a run for their money while gaining popularity among millennials. Photos: Priyanka Parashar/Mint

How Chaayos got its brew right

7 min read . 03 Jan 2018