A research article titled 'What Do Consumers Do Emotionally With Advertising' reveals that if consumers 'liked' an ad, their propensity to buy the product significantly improves
3 min read1 Feb 2018The Union Budget contains details about the estimated receipts and the expenditure of the government for a particular fiscal year. The Budget is allotted for the upcoming fiscal year, which runs from 1st April to 31st March of the next year. Here is a quick guide on how the Union Budget is prepared