YouGov-Mint-CPR Millennial Survey

Urban Indians are increasingly diversifying their investments across traditional and market-linked assets, but women, especially in tier-3 towns, continue to trail in both investing and financial security.

India is facing a gender split on key questions about how a family should live, with men still preferring traditional structures and women more keen on nuclear setups, according to the 13th round of the YouGov-Mint-CPR Millennial Survey.

In the concluding part of a series about Mint’s latest survey, we look at how urban Indians look at policymaking and government budgets. There’s overwhelming support for free education and healthcare for the poor, but distaste for cash transfers.

Over 70% urban Indians claim to have improved their diets recently, while exercise is a regular activity for over 60%. But a significant share are okay with eating oily and fried foods or parathas, or even desserts frequently.

Politics is the fifth most followed topic on social media, but among those who follow it, 37% report negative interactions due to their political views in the run-up to the Lok Sabha elections.

Respondents across party lines disliked freebies but supporters of the Bharatiya Janata Party (BJP) were more likely to find them unnecessary, a vote-seeking ploy, and hurting the country’s financial situation.

Over 88% of urban Indians identify themselves as middle class—and the trend does not change much across income groups. Here’s what we found when we asked them their threshold for feeling rich.

Our latest survey found nearly a halfway split on key questions of electoral politics, such as EVMs, exit polls and media bias. Read on for more details.

The July edition of the biannual YouGov-Mint-CPR survey found that the BJP’s approval ratings stagnated and Congress's rose. There’s greater belief now in the Opposition’s ability to counter the BJP, but many also say the INDIA bloc could break apart.

While nearly four in every five urban Indians plan to vote, a majority don’t see the next five years producing a major turnaround on poverty, unemployment and communal relations.