
As football fans around the world gear up for the FIFA World Cup 2026, McDonald's is stepping onto the global stage with one of its biggest World Cup campaigns yet.
The fast-food giant is embracing the excitement surrounding the tournament with a major FIFA World Cup initiative to engage fans and celebrate the world's biggest sporting event, USA Today reported on Tuesday (local time).
McDonald's is launching a new menu to match the FIFA 2026 World Cup fever. Starting 4 June, the fast-food giant will introduce a FIFA World Cup 26 Meal, which comes with one of nine collectable cups featuring soccer stars such as current USMNT player Christian Pulisic, LAFC forward Son Heung-min, David Beckham, and others – including Grimace.
Customers can choose between a Big Mac and 10 pieces of Chicken McNuggets, both with a limited-edition, gold-packaged Big Mac sauce. Additionally, breakfast customers can choose between a Sausage McMuffin with Egg or a Sausage Biscuit with Egg, both served with hash browns.
The fast-food giant will also offer the FIFA World Cup 26 Happy Meal, starting 9 June. The kids' meal will come with one of 23 Squishmallows plushies, including versions of the World Cup mascots. It will also be available in special packaging with a scannable code that unlocks an exclusive digital game on the Happy Meal website.
Morgan Flatley, Global Chief Marketing Officer and Head of New Business Ventures at McDonald’s, said in a news release, "As football icons take the field to unite fans across continents, McDonald’s will be there from the first whistle to the final minute with limited-time meals and keepsakes so fans of all ages can be part of the excitement all tournament long and beyond."
In a news release, Pulisic said, "Growing up, it was our ritual after soccer tournaments to go to our McDonald's near Hershey, PA, for Chicken McNuggets and a McFlurry," and added, "To now be featured on a McDonald's collectable cup all these years later is a full-circle moment."
Here's who is featured on the collector's cups for the FIFA World Cup 26 Meal:
David Beckham
Alphonso Davies
Ronaldinho Gaucho
Santiago Gimenez
Grimace
Thierry Henry
Son Heung-min
Christian Pulisic
Lamine Yamal
The fast-food giant teased a collaboration with Squishmallows in May, posting, "Hard to pick a fave in this Squishmallows huddle puddle. FIFA World Cup Happy Meal out 9 June," on its X account. The company said in the announcement that the toys will be "kitted in unique soccer-inspired jerseys and McDonald’s graphics."
The FIFA World Cup-themed meals come at a time when McDonald's is bringing back its Happy Meals with the popular stuffed toys for a limited time. Each meal includes one of 12 collectable toys, featuring Halley, a newly introduced Squishmallows character. The collection also debuts an axolotl-inspired plush, bringing a fresh salamander-like design to the popular toy line.
The FIFA 2026 World Cup is being jointly hosted by the United States, Mexico, and Canada, with matches scheduled across all three countries from 11 June to 19 July.
Swati Gandhi is a digital journalist with over four years of experience, specialising in international and geopolitical issues. Her work focuses on foreign policy, global power shifts, and the political and economic forces shaping international relations, with a particular emphasis on how global developments affect India. She approaches journalism with a strong belief in context-driven reporting, aiming to break down complex global events into clear, accessible narratives for a wide readership.<br><br> Previously, Swati has worked at Business Standard, where she covered a range of beats including national affairs, politics, and business. This diverse newsroom experience helped her build a strong grounding in reporting, while also strengthening her ability to work across both breaking news and in-depth explanatory stories. Covering multiple beats early in her career has helped her be informed about her current work, allowing her to connect domestic developments with wider international trends.<br><br> At Live Mint, she focuses on international and geopolitical issues through a business and economic lens, examining how global political developments, foreign policy decisions, and power shifts impact markets, industries, and India’s strategic and economic interests.<br><br> She holds a Bachelor’s degree in English (Honours) from the University of Delhi and a Master’s degree in Journalism and Mass Communication from Guru Gobind Singh Indraprastha University. Her academic training has shaped her emphasis on precision, analytical rigour, and clarity in writing. Her interests include global political economy and the intersection of geopolitics with business.<br><br> Outside work, Swati focuses on exploring her passion and love for food. From fancy cafes to street spots, Swati explores food like a true foodie.
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