Croissant vs ‘Prashant’: Britannia, Swiggy Join The ‘Prashant’ Trend As Creator’s Video Goes Viral

Croissant vs ‘Prashant’: Britannia, Swiggy's Moment Marketing Move As Creator’s Video Goes Viral young content creator Ayush’s hilarious and accidental mispronunciation has led big brands like Swiggy, Britannia and celebrities to jump on the bandwagon in calling Croissant as ‘Prashant’. Are memes slowly becoming the best marketing strategy now? Here's how brands like Swiggy, Zepto and Britannia capitalised on the trend and celebs like Rakul Preet Singh and Shreya Ghoshal used the meme! Watch to know more!