Millennials spending on sin goods, shift in their psychographic profile?
Updated: 07 Nov 2019, 05:15 PM IST
Livemint
According to an analysis done by American Express,... moreAccording to an analysis done by American Express, millennials account for a third of all the luxury spending done by its Indian customers, and this proportion is rising sharply. Does this suggest that the 19-39 year olds of the present times think differently from those in the previous generation?