Shemaroo entertainment’s COO Zubin Dubash speaks o... moreShemaroo entertainment’s COO Zubin Dubash speaks on how domestic OTT platforms are fending off global firms like Netflix and Amazon Prime. He said that what works in favour of the India players is that they have very ‘Indianised’ content. He added that global players are also trying to Indianise their content for Indian markets. He also spoke on how OTTs should look at long term benefits and not just focus on short term gains.
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