NATIONAL MILK DAY

INTERESTING FACTS ABOUT AMUL'S BUTTER GIRL

Published By Livemint | 26 Nov, 2022

National Milk Day marks the birth anniversary of Dr. Verghese Kurien, father of White Revolution and man behind Amul

Credit : Amul

Apart from its products, Amul also stays in news for its topical advertisements

Launched in 1967, Amul’s butter girl hold Guinness world record of longest running ad campaign

With this, it becomes the world’s oldest running ad campaign

Cute little girl in polka was launched by Amul in response to its rival-Polson's butter girl

Inspired from Amul's tagline, a British company launched its ‘Utterly Butterly’ butter

Once, the ad campaign came into trouble for showing Amul Girl wearing ‘Gandhi Cap’