YOUTUBE CONTENT

YOUTUBE VIDEOS CAN REDUCE PREJUDICE AROUND MENTAL HEALTH

Published By Livemint | 28 Nov, 2022

Watching YouTubers talking mental health struggles reduces prejudice: Essex University research

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Published in Scientific Reports, study reveals parasocial relation of viewers with content creators

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It says viewers’ perception about disorders changes positively after watching YouTube videos for 17 min

Mental health prejudice of viewers fell by 8%, intergroup anxiety levels dropped by 11%

Research was conducted on 333 people by splitting them in 3 groups.

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One group was shown YouTube videos of creator who talked about borderline personality disorder 

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A series of surveys revealed change in perception of BPD among the viewers

On the flip-side, YouTubers can also have negative impact on viewers, said researchers